Member News

Advanced Technology Recycling: Michigan 1 Million Pound CRT Challenge for 2016

Advanced Technology Recycling (ATR) in Grand Rapids announced they have secured a major OEM contract that provides up to 1 Million pounds of free CRT (Cathode Ray Tube) recycling and 500,000 pounds of other CED’s to Michigan Residents until 10/1/2016.  The agreement is part of an ongoing effort by ATR to provide certified and secure end of life recycling solutions within their ever expanding coverage areas.   Michigan OEM Take back program participation has been sluggish in recent years due to increased CRT processing fees which often get passed onto consumers.   The agreement comes midterm in the 2016 program year and poses a unique challenge for collection partners that have been forced to charge a fee in the wake of record low commodity prices.   In 2015 ATR used the One Million Pound Challenge (OMPC) initiative to successfully motivate consumers on Earth day and successfully set a new Guinness World Record for “Most Consumer Electronics Recycled in 1 week across multiple locations”  and collected 1,180,442 Pounds of e-Waste.  “We’re rebooting the OMPC for 2016 and focusing our attention on Michigan” said Brodie Ehresman ATR’s National Business Development Manager based out of their Grand Rapids location.

“Michigan residents have been paying for CRT recycling for some time now” said Ehresman  “The collection events are Free to local residents until the quotas are reached or time runs out and ATR will be counting all electronics collected until September 30, 2016 toward their program goals” said Ehresman.   “Many counties including Kent are graciously allowing surrounding communities to participate” continues Ehresman “please check with your local DPW or contact us to see your county is a registered collection partner prior to dropping off your electronics or you may be charged.  ATR is actively seeking recycling partners that have qualifying pounds and if you would like more information on how you can help or sponsor your own collection please call our local office at 616-452-7770, email questions to Support@ATrecycle.com  or chat with us live at www.atrecycle.com during normal business hours.  Hurry before time runs out and take advantage of this amazing opportunity to recycle your old CRT’s for FREE.